Lunch and Learn: # Authenticity Is Everything

March 8, 2017 Vincent Tran 0

Please join us on the 15th of March when the Dot Fulfillment Services in conjunction with the OC Marketing & Advertising Association will host a lunch & learn seminar at our Santa Ana headquarters.

Meeting Topic: # Authenticity Is Everything

More than just a buzzword, Authenticity is the North Star in a landscape driven by commitment, progression, and constant reinvention. From the clothes on our backs to the content on our screens to the heroes & brands we embrace…originality and true passion transcends it all…

Key Take Aways:
• Discuss what Authenticity means to you and your brand
• Which brands are viewed as Authentic by their consumers
• Tools to help you find your true voice

Please join us for this month’s seminar on the 15th of March
The lunch & learn will be held at
1801 S. Standard Avenue, Santa Ana, CA 92707
Space is limited to the first 50 to register and you must register in advance

Lunch will be graciously provided by

The Dot Corp

Our speaker for this event will be: Mark Sperling

Mark Sperling is a veteran marketing and partnership executive with over 25 years of experience with global brands in outdoor sports, entertainment, and consumer products. A pioneer in action sports and music culture, Mark has developed groundbreaking campaigns in experiential programming, public relations, marketing collaborations, licensing and broadcast partnerships, televised sporting events and entrepreneurial ventures.

 
As Co-founder of Group Y, Mark built the original and leading collective of industry professionals in youth culture and entertainment. In its 10th year, Group Y has produced over 150 nationwide events, building a 50,000-strong online and live event community, and curating over 250 guest speakers including top entrepreneurs, executives, athletes, and musicians, who all share a common talent: authentically engaging with youth culture.

 

Previously, Mark directed national marketing partnerships for Red Bull, including their Media House, Sports Marketing & Culture and Red Bull Racing F1 and NASCAR teams. His executive positions have also included Live Nation, Troy Lee Designs, Nitro Circus, and Agenda Show. A multi-talented visionary entrepreneur, Mark also built Sperling Consulting, Girls Learn To Ride and No Comment PR. Through these ventures, he has secured a stellar client roster of global brands that included Disney, EA Sports, Target, Tylenol, Quiksilver, Best Buy and Intrawest.

 

Mark’s passion for music and action sports are rooted in his career beginnings: from marketing and partnerships for the original Tony Hawk Boom Boom Huck Jam and Vans Warped Tour; to marketing and events for TransWorld Publications, Lollapalooza, Split Clothing and the Hard Rock Cafes.
Mark currently lives in Laguna Beach and is actively enjoying the outdoor sports daily.

 

Our Local Orange County Charity that we will highlight at this month’s lunch and learn event will be: The Child Creativity Lab
The Child Creativity Lab’s mission is to foster the next generation of critical thinkers, problem solvers, innovators, and leaders through hands-on creativity-enhancing exploration. The organization’s vision is to inspire children to challenge their comfort levels and thereby raising their potential for personal development and contributions to society.

 

 

Dot Fulfillment Services is a full-service fulfillment, mailing, 3PL, printing and product distribution warehouse located in Orange County California